Social media marketing is an addition to personal, small business, corporate, and non-profit organizations and one of the fastest growing mediums of today, Social media has become a platform that is easily accessible to anyone with internet access. Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns. With emergence of channels like Twitter, the barrier to entry in social media is greatly reduced..
Social marketing is still in its infancy, but there currently exist significant opportunities for companies to take advantage of social media to build relationships with their prospects and customers, build exposure to their brand and manage their reputation online, all of which impact sales and revenue.
Twitter is one of the most popular social networking applications on the Internet and its popularity continues to grow stronger each day. The uptake of Twitter has been so significant that Google, Bing and Yahoo have now integrated Twitter results in their main search engine rankings.
Learn more about Twitter Marketing
Facebook has been one of the biggest success stories of the last 5 years, with more than 8 million Australians using Facebook on a regular basis, have Creator Web Design to create your custom Facebook page design.
Learn more about Facebook Marketing